My Design Principles
Who Am I
A brief story of my career
I am in love with Design. Design in all its forms. I did half of the Graphic Design school and half of the Systems Analysis one, but most of what I know and the craft of my profession I learned because I was really into learning it.
I started my career at 16 as soon as I graduated from high school, as a Webmaster in a local technology company in the countryside, where I lived with my family.
So yeah, that said you can deduce my teenage life was very much about learning anything that had to do with this new thing called the internet.
When I turned 18, I was already anxiously waiting to sign a work contract with Dell Inc., as I went through the entire hiring process months earlier and couldn’t get in because of my age.
At Dell, I was part of the team that maintained content for the entire US platform, and later on, part of the team that migrated from this old model of content uploading to a more robust CMS, working with HTML, CSS, Javascript, and C#.
As I was now living in the “big city”, I joined users’ groups and events in the software development community, such as Agile Brazil, RS on Rails, FISL, and the UX Book Club.
During one of these events, I got to know some important people that changed my life, and that’s how I ended up leaving Dell and joining a Brazilian start-up called Engage, my first job where I was officially called a “UXer”.
At Engage, I worked on multiple projects where I could finally put into practice the lessons on Design I was studying, I would do some user research, interact with clients to understand their needs, sketch ideas and user journeys, create the final visuals and code the interface, and a lot more in the middle.
I left Engage almost two years later looking for an environment where I would be able to get deeper in learning some of the Design skills I thought were important to me, and this place turned out to be ThoughtWorks.
At ThoughtWorks, I had the opportunity to create even more solid knowledge not only on design but also on working in a collaborative and complex environment and on how to be an effective consultant.
I left because I was looking to obtain more knowledge in areas such as Data-Driven Design, Research, and Psychology, and I found Booking.com could help me learn more on these matters.
From working on Marketing products to B2B services and of course the customer-facing, B2C traveler platform, I’ve seen it all at Booking.com. At the moment I am a Senior Designer for the Design Operations team, working for the benefit of our designers and UX writers in all parts of the business and helping the company consolidate its design processes, tools, and methodologies.
Feedback from fellow peers
Random facts about me
I love Design, I see design everywhere and I want to improve all the bad usability in the world, but hey, I do have a life. Here are three other things I like, can you guess what it is?